Often business managers are so preoccupied with day to day operations that they lose sight of their ultimate goals. That is why preparation of a strategic plan is a virtual necessity. Once the plan has been developed and approved, it needs to be reviewed on a regular basis to ensure that it is still valid, and is working well. A good strategic planning exercise should provide a framework for decisions or for securing support/approval, explain the business to others in order to inform, motivate and involve, assist in benchmarking and performance monitoring and stimulate change and become a building block for future planning.

McLeod Wood Associates Inc.'s advisors use their facilitation skills to include all significant stakeholders in the planning process. We are committed to a capacity-building approach that leaves our clients with the understanding and confidence necessary to adjust their strategy on a continuous basis.

McLeod Wood Associates Inc.'s advisors start a strategic planning exercise by first defining the nature and extent of the problems faced by the company. We analyze relevant data, which may include annual revenues, employment, or expenditures, and interview managers and employees while observing their operations. The advisor then develops recommendations or solutions to the problem. In the course of preparing our recommendations, we take into account the nature of the organization, the relationship it has with others in the industry, and its internal organization and culture. Once we have decided on a recommended course of action, MWA Inc. reports the findings and recommendations to the client.